Implement Omnichannel Fulfillment Solutions
The 2022 State of the Third-Party Logistics Industry Report highlighted omnichannel fulfillment as one of the biggest opportunities for 3PLs in 2022. During peak season, omnichannel fulfillment is a gamechanger for 3PLs looking to position themselves as partners for their customers’ marketplace strategies. Retail and direct-to-consumer businesses are rapidly expanding their omnichannel selling strategies—selling from different channels such as brick-and-mortar retail, ecommerce, mobile, etcetera simultaneously.
As brands also offer more omnichannel buying options like BOPIS, curbside, and locker pickup, 3PLs need to adjust their fulfillment strategies appropriately.
Prioritize the Final Mile
With the ecommerce boom and heightened consumer expectations, last-mile logistics are more important than ever. Fast shipping is a necessity for 3PL businesses engaging in omnichannel fulfillment as parcel shipping strategies require ultra-fast fulfillment and turnaround times, and peak season will only increase ecommerce order volumes.
Get Smart about Software and Data
According to Gartner research, “61% of respondents say technology is a source of competitive advantage” in supply chain operations, with investments in technology being driven by labor constraints and the need for agility. This is further supported by the 2022 MHI and Deloitte supply chain survey that reports 49% of supply chain leaders have accelerated spending in digital technologies.
To stay ahead of the competition, it is time to get smart about software and data.